New: the Burn Rate Calculator. Know your runway in 30 seconds →

Positive and Negative Cash Flow

Cash flow is the movement of money into and out of a business. Positive cash flow occurs when the inflow of cash is greater than the outflow, whereas negative cash flow happens when the outflow of cash exceeds the inflow. Understanding positive and negative cash flow is crucial for assessing a company's financial health and sustainability.

What Is Positive Cash Flow?

When a company's operating cash flow or liquid assets are greater than the cash required to keep it afloat, it is said to have a positive cash flow. A corporation experiences a mix of cash inflows from selling goods and services and cash outflows from paying employees, paying rent, and other operational costs during regular business operations.

A company has a positive cash flow if its cash inflow exceeds its cash outflow. In other words, a positive cash flow indicates that more money is coming in than is leaving the business, which is necessary for long-term success.

How Do You Determine Positive Cash Flow?

The fundamental formula remains the same regardless of the kind of cash flow equation you use. Start with business income, such as cash from retail sales and dividend distributions. Subtract salaries, the price of raw materials, and payments for equipment before continuing. Your company has a positive cash flow for the given period if the resulting balance is positive.

As an illustration, consider a business that earns $250,000 in a quarter and spends $228,000 to run. For that quarter, the business would have a positive cash flow of $22,000.

What Causes Positive Cash Flow?

When the amount coming in exceeds the amount going out over the same financial reporting period, there is positive cash flow. A company has a positive cash flow when its revenue exceeds its expenses.

What Is Negative Cash Flow?

When a business spends more money than it earns in a certain period of time, it has negative cash flow. A negative cash flow does not automatically mean loss, even though it does signal an imbalance in the revenue stream. It often reveals fleeting discrepancies between expenses and income.

For fledgling enterprises, negative cash flow is a frequent financial occurrence. Small business startup costs are high, and producing cash flows that outpace investments requires time and effort. Negative cash flow management is essentially inevitable.

Let's imagine, for illustration purposes, that a company's revenue for the month of August was $20,000 and its expenses came to $25,000. This indicates that the company experienced a $5,000 negative cash flow in August.

Contributing Factors For Negative Cash Flow?

There are several reasons why a negative cash flow may arise, and some of the most typical are outlined below.

  • Insufficient financial planning
  • Unforeseen expenses
  • Incorrect product pricing policies
  • Investing too much or too often
  • Inefficiency in accounts receivables management

How To Recover From Negative Cash Flow?

  1. Pay attention to your investments and spending.
  2. Make a cash flow statement and perform regular forecasting.
  3. Regularly review your outgoing costs.
  4. Reduce expenses.
  5. Create an emergency budget to accommodate unexpected expenses.
  • Twitter
  • Facebook
  • LinkedIn
  • Instagram

Recommended Reading

E-commerce Bookkeeping: A Complete Guide for Online Sellers

Learn how ecommerce bookkeeping helps online sellers track sales across multiple channels, manage marketplace fees, inventory, COGS, shipping, refunds, and advertising costs, and gain a clearer view of cash flow, profitability, tax readiness, and overall business performance.

Read more

How Much Does Monthly Bookkeeping Cost? A Practical 2026 Pricing Guide

Learn how much monthly bookkeeping costs for small businesses in 2026 by exploring pricing factors, service inclusions, and different bookkeeping options such as software, hiring an in-house bookkeeper, and outsourcing. Understand how transaction volume, payroll, business complexity, and reporting needs impact costs to choose the right bookkeeping solution, improve financial visibility, and make better business decisions.

Read more

Retail Bookkeeping: A Complete Guide for Store Owners

Learn how bookkeeping for retail businesses helps store owners track sales, manage inventory and COGS, monitor expenses, reconcile accounts, manage cash flow, and prepare accurate financial reports so they can improve profitability, stay tax-ready, and make better business decisions.

Read more